The proliferation of fast fashion sees the industry producing nearly 100 billion new garments a year (Monash University), and a third end up in the landfill within the first year of purchase. Fortunately, consumers (especially Generation Z) have become more conscious about their purchases, championing sustainable and ethical brands. No matter how much a consumer purchases second-hand, rents, or changes their laundry habits – there is only so much a consumer can do, so why not start from the producers instead?
(Image Courtesy: Unsplash)
The greenhouse gas protocol categorises emissions created by a company and its value chain into three scopes:
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